Do not:
- clutter the space on the card
- use Times, Arial or Helvetica
- use 12-point type
- center you layout
- use words “email” or “web site”
- use “phone” if you don’t have a fax number
- use parentheses around area codes.
Do:
- align all elements with something else
- align baseline
- align left edges or right edges
- use strong flush right or flush left alignments
- use periods, small bullets, and blank spaces around area codes
- spell out St., Blvd., Ln., etc.
- have empty space
- use 8-, 9-, or 10-point type
- experiment with vertical and horizontal layout
- use second color sparingly.
Note: These business cards are designed for exercise purposes only and contain fictional contact information.
Reference: Williams, R. (2004). “The Non-Designer’s Design Book." Berkeley: Peachpit Press.
1 comment:
What are some better font choices besides the standard default selections, especially for online?
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